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They Told Me It Was Impossible, and I Did It Anyway" – My Journey to Building a Business No One Believed In

press Jan 31, 2025

When I started my journey in the floral industry, I heard it all—“It’s just a hobby,” “You can’t make real money doing flowers,” and “You’ll have to get a ‘real job’ eventually.” But I refused to let those limiting beliefs define me.

I had the opportunity to share my story in Authority Magazine’s ‘Dreamers’ Series, where I talked about proving the naysayers wrong and turning my passion for floral design into a thriving, multi six-figure business. If you’ve ever been told your dreams are impossible, this one’s for you.

Ignoring the Naysayers & Building The Hotel Florist®

From a young age, I was obsessed with flowers. What started as picking blooms in my backyard turned into designing florals for some of the most prestigious hotels in the world. But it wasn’t easy—there’s a common belief that making money in florals is next to impossible.

Despite this, I treated my floral business like a real business, not just an artistic passion. I became my company’s best employee, constantly refining my skills, optimizing my processes, and staying ahead of industry trends. That commitment led to building The Hotel Florist®, a business that provides turnkey floral solutions for luxury hotels like JW Marriott, Four Seasons, and Hilton. To date it has also educated over 500 florists, created over $7M in secured hotel contracts and downloaded 30k streams from The Hotel Florist® podcast. This idea I had turned into a globally recognized trademarked company that went on to revolutionize the floral and hospitality space. All because one trail blazer kept her blinders on. 

How I Proved Them Wrong

The moment I knew I had silenced the doubters? When I replaced my corporate annual salary with my business’s monthly revenue. But beyond the financial success, I proved them wrong by:
✔ Creating breathtaking floral designs that elevate hotel experiences worldwide.
✔ Designing a business that gives me the freedom-based lifestyle I love.
✔ Helping other florists turn their passion into profitable businesses through my coaching programs.

5 Strategies for Ignoring the Naysayers & Doing the "Impossible"

💡 Other people’s opinions don’t pay your bills. Stop letting fear of judgment hold you back.
💡 Keep your blinders on. Focus on your lane, not what others are doing. Imposter syndrome is real.
💡 Don’t be afraid to pivot. Growth means evolving—what worked before might not be what works best now.
💡 Create space to listen to your gut. Clarity comes when you quiet the noise and trust yourself.
💡 Only pursue what aligns with YOU. Chasing someone else’s idea of success will never lead to fulfillment.

Resilience & My Personal Philosophy

“I am not what happened to me, I am what I choose to become.”

This quote defines my journey. My childhood wasn’t easy, and I learned early that if I wanted something, I had to make it happen. That mindset is what allowed me to build multiple six-figure businesses, travel the world, and help others break through their own limitations.

Final Thoughts

To anyone who has ever been told their dreams are impossible—remember, other people’s limitations are not your own.

Read the full feature in Authority Magazine: Dreamers: They Told Me It Was Impossible And I Did It Anyway

Want to turn your passion into profit? Learn more about The Hotel Florist® Profit Method here.


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